Saturday, 28 April 2012
The Graduate Job Seeker: Where Do I Start?
Tuesday, 24 April 2012
Intern Opportunities: 24th April 2012
Friday, 20 April 2012
Guest Post: Key Ingredients of a Successful Cover Letter by Graduate Recruitment Bureau
If an employer requests a CV to apply for a graduate job vacancy you should always include a graduate cover letter. What’s this? Well, this is your opportunity to introduce yourself and explain your suitability for the role - preferably on one A4 page. You must take time over this document and adapt it for each role because this is your one and only chance to impress, so make sure that it is immaculate. With over 80 applications per graduate job, creating a compelling cover letter married to a tailored CV should increase your chances of going onto the next round.
In order to create a successful cover letter the advice below should to be taken into account for each job you apply for. Not to mention, getting into this frame of mind will make tailoring your CV a lot easier. So if you’re wondering how you can go the extra mile, show you are the person for the job and beat the competition, then think about these five key successful ingredients below:
1) First impressions count
It’s not an option to just send a CV – a cover letter is mandatory – and a great opportunity to sell yourself so use it! The first impression you make is key, and firstly you should pay attention to the layout. Make it easy to read so no more than 3-4 paragraphs. Remember selectors spend less than 40 seconds scanning cover letters and CVs, so good presentation is vital. Use a business typeface like Verdana and keep the font size no less than 10. (If your handwriting is neat maybe consider this for your letter as this is a really good way to stand out plus it can be posted which add to its impact as no-one posts anything anymore!)
2) The Job Reference number
An obvious one but sometimes overlooked. A reference number is there for a reason so make sure it is bold and clear to see, otherwise the employer won’t immediately recognise which job you are applying for. If there isn’t one refer to the job title or scheme. If you are applying speculatively then leave this out as your tailored letter will take a different tone. After all, you are asking them to create a job around you so you better have done your research!
3) Addressed to a person not Sir/Madam
You need to have your cover letter read by the selector not a junior so, check before who this person is by looking at LinkedIn or calling the reception. It is a basic marketing rule that you must personalise your message to the correct addressee. It shows you have made the effort and done the research - It’s the little things that count, right?
4) Mention where you saw the job advert
This is important for the recruiter to know as they will record how all the applicants came about and they will be able to trace it back to certain marketing initiatives and see if it was money well spent. An appropriate place for this ingredient is in the initial opening lines.
“I wish to apply for the post of Graduate Retail Management Trainee as advertised in the Manchester Evening News on 27 October 2011. At present I am completing an honours degree in Management and French at the University of Manchester.”
Reiterating this will keep you focussed on the purpose of your cover letter and the role that you are trying to secure.
5) The middle paragraph is the most important
Get this right and you can guarantee a call. Before this you’ll have your introduction stating why you are interested in the role, and after, in your concluding paragraph you’ll finish positively by looking forward to an interview. Therefore, the middle paragraph is the heart of your cover letter. This is where you summarise and highlight your skills, qualifications and major accomplishments - the essence of your suitability. Pay close attention to the job description so you know precisely what skills to talk about, bearing in mind that you are not repeating what is already on your CV. Most importantly, explain why your qualifications and the job requirements are a good match to fit the role.
6) End with a call to action
Finish off your cover letter by saying you look forward to hearing from them and will call during the next 10 days for their response to your application. This shows your enthusiasm and reiterates your interest in the role. It leaves the door open to make another impression on them with a phone call.
Finally below is a check-list of some of the important dos and don’ts of a cover letter. Make this your check-list and use it before hitting send!
Do
· make your graduate cover letter tailored to the company and to the role.
· make it concise.
· make it persuasive and eye catching.
· proof read. Read it once then read it repeatedly. If possible get someone else to read it for you, this will ensure you catch every little typo or grammatical error.
· use an appropriate format; it must look professional i.e. for business purposes.
Don't
· make it generic.
· waffle! Think about what is relevant to the company and particularly the actual position/role.
· make it more than one side of A4.
· leave errors that will make it easy for the company to reject your application.
· forget to put the address of the company at the top of the cover letter and to sign it with you name. It is a formal letter so it must be in the correct format.
We hope that this helps! Click the links for more information on graduate cover letters and graduate jobs.
Tuesday, 17 April 2012
Intern Opportunities: 17th April 2012
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Intern Opportunities
I have teamed up with UK Fashion Intern (@ukfashionintern), who has carefully selected this week’s intern opportunities.
Journalism
Luxury womenswear brand is looking for a journalism graduate or experienced copywriter. Deadline 18th April http://ow.ly/ahGdt
Style News are offering an editorial and stylist internship. Assist on shoots and work with editors to create content ow.ly/1Krqfp
PR and Fashion
Alberta Ferretti and Philosophy di Alberta Ferretti are looking for a PR intern http://ow.ly/1KsLZL
Una Burke is looking for a PA & admin intern for PR & sales http://ow.ly/ahGMI
EDITD is offering an internship for a runway trend assistant http://ow.ly/ahHKQ
Meli’ Melo’ is an accessories label looking for a fashion PR student intern http://ow.ly/1KCHiB
Marketing
Craig Lawrence is looking for a marketing intern http://ow.ly/ahHVJ
Marketing showroom intern sought by Fount - newly launched contemporary womenswear label.http://ow.ly/1Krqyt
Saturday, 14 April 2012
Interview Preparation: What to Do When You Can't Answer a Question
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Interviews are all about questions and answers; whether it is your question to the interviewer or a question that they are posing to you. It is a simple process in those terms. However, I want to discuss what happens when you can’t answer one of the interviewer’s questions (or at least not straight away). In an interview, I was once asked ‘I want a red ladder, not just any type of red ladder, but one that is a certain red colour e.g. crimson. How would you get one?’ I wasn’t expecting a question like that and my initial thought was that I wasn’t sure how I would – under pressure I said the first answer that came into my head. Had I of done my interview preparation I would have been able to give a better answer to reveal my competence. Therefore, being nervous in an interview and having the added pressure of answering all the questions, and to answer them well, can be a daunting experience. So I’m going to provide a few tips below to help anyone who may land themselves in the same situation I was in.
Why is the question difficult to answer?
Firstly, you need to establish why can’t answer the question, do you not understand what the interviewer means. For example, I could have asked ‘What do you mean by red ladder?’ as it is important to fully understand the question in order to give a good answer. A good answer will consist of multiple answers to show off problem solving skills, ‘I would buy a ladder from B&Q and paint it red, alternatively I would check out company contacts and connections, failing that I would a colleague what they would do. Therefore, don’t worry about asking questions like ‘What do you mean?’ if it means you can you can provide a better answer.
How can I buy myself more time to answer a question?
You can understand a question and still not know the answer. It is not recommended to answer your interviewer with ‘I don’t know’, because you will look incompetent. Instead, if you buy yourself sometime you may be able to produce a good enough answer.
Simple ways of doing this would be to ask the interviewer to repeat the question. In doing so, they may as well elaborate on the question, giving you more of a chance to think. Furthermore, don’t be afraid of taking a few seconds to think about your answer before you reply. Nerves can sometimes get the better of you in situations where you may feel under pressure. So keep calm and take a few seconds to think before you respond.
What is the best way to deal with questions I initially can’t answer?
- Quickly establish why you can’t answer the question.
- Remain calm and don’t feel pressured to respond quickly.
- If you believe it will help, you can ask the interviewer at the start of the interview whether you can take notes. This may help you either to understand the question or to have a reminder of the question when you’re giving your answer.
For more advice on interview answers, check out my previous blog post on how to give STAR answers - http://diaryofapublishingintern.blogspot.co.uk/2012/01/competency-based-interviews-star-q.html
Tuesday, 10 April 2012
Intern Opportunities: 10th April 2012
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Intern Opportunities
Recently I have teamed up with UK Fashion Intern (@ukfashionintern), who has carefully selected this week’s intern opportunities.
Marketing and PR
Chris&Tibor is offering work experience in Fashion Marketing for an intern http://ow.ly/1KhfjF
New PR company is looking for a fashion intern to fill places in their new London offices. http://ow.ly/1KfYC9
PR internship. This is one for fashionistas in Cheltenham. Fashion Week http://ow.ly/aaUcp
Liz Black is looking for a student/graduate studying fashion journalism, communication, pr or marketing http://ow.ly/1KfFFf
Schön! Magazine is looking for a PR intern. http://ow.ly/1Khiod
Olivia Rubin is offering a wide range of experience for a PR intern http://ow.ly/aaVN9
Handmade in the UK lingerie company are seeking an intern to help with marketing, social media and PR http://ow.ly/1KfGYz
Fashion designer Cristina Sabaiduc is looking for a communications intern http://ow.ly/1KhhrO
Sales and Research
Scottish fashion internship: Bibaloo.com is looking for a sales intern http://ow.ly/aaSHh
Trendstop are offering an internship in Menswear Trend Research, shadowing a senior team memberhttp://ow.ly/1Kg6IE
The Fashion Goodie Club is coming soon. Are you interested in helping with its conception? Looking for a research intern http://ow.ly/1KhgLG
Journalism
PAID beauty journalism internship for Sofeminine Deadline: 22nd April 2012http://ow.ly/1KfZS1
Are you looking for your first job?
Rare opportunity for a fashion grad to become a showroom manager for a top PR agency in London £20,000 to £25,000 http://ow.ly/1KfQeU
Saturday, 7 April 2012
Interview Preparation: Asking the Employer Questions
Tuesday, 3 April 2012
Intern Opportunities
Get ‘Intern Opportunities’ and other blog posts straight to your inbox by subscribing to this blog via email. Please see the subscription box on the right hand side and submit your email. Once submitted, you will need to use the link in the automatic activation email to VERIFY your subscription.
Intern Opportunities
Recently I have teamed up with UK Fashion Intern (@ukfashionintern), who has carefully selected this week’s intern opportunities.
Where? London
What? Editorial
Fashion Editorial - http://t.co/NKIq18dY
Do you want to edit a fashion magazine? - http://ow.ly/1JHAFQ
Fashion Copy Writing Internship http://ow.ly/1JFydW
Journalism Internship http://ow.ly/1xDU7C
Where? London
What? PR
Online Communication and PR Internship http://ow.ly/1JGPg7
PR Internship http://ow.ly/1JGQlq
Where? Manchester
What? PR
Press and Social Media Intern http://ow.ly/1JHroc
Are you looking for your first job?
Random House is recruiting an Editorial Assistant for Bantam Press. Deadline 4th of April. Please follow the link for information and to apply http://www.careersatrandom.co.uk/rhc_vacancies.asp.
Please remember that most the vacancies are on my Twitter profile page - @steff_lever